It’s becoming increasingly more popular to use things like zoom and live classes now to teach and train online, you may even be using it for the community aspect, whatever you are going online for it’s always handy to have a quick checklist of things to go through that may make the process a bit
You have a meeting to go to. The car needs fuel, you haven’t had lunch yet and you’re worried about the sales aspect of your business. You know you should be marketing your business more, but if you haven’t got the time for fundamentals like living, then how the heck are you going to find
Attention. We all want it. We all have it. We consume all and every kind of content about attention from how to get it to how to stretch it to how to get more of it. And in consuming this content we absorb some lies Attention spans are getting shorter – No they’re not. They
Whenever I talk to new prospects there are normally 2 things that come up time and time again. The first thing they like to tell us is that ‘Content doesn’t work for my business’, come on, we were told for years that content for transport businesses was a waste of time, all whilst we were
If you sell services via your website or blog, there are 7 types of promotional blog posts that work well. Now, let’s be upfront about this… Writing these posts and then publishing them back to back isn’t a good idea, you need to be careful with promotional posts. Your editorial calendar should include blog posts
Most business blogs go through a fairly predictable pattern of growth from white belt blog to black belt blog. To make it to the point where your business blog is making a significant income, you’ll go through all of these stages. Each and every stage has its own challenges and rewards and of course, lessons
There’s a well-known marketer, Rick Page who wrote a book called “Hope is not a strategy”. You can’t just pick any old marketing strategy and “hope” that it will work. Trust me, I’ve tried it and I’m still waiting for it to work. If I’d had put as much energy into a real marketing plan,
As a business owner looking for business success you may have heard of the frequency illusion, no? well even if you have read on as it’s a fascinating reminder of how we behave and how companies like yours can use this to generate more enquiries even sales in your business You’ve made the decision to buy
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