Sales

What’s Your UVP? Don’t Have One? Are You In the 1980’s?

USPs went out with the Ark. Here at the Business Success Dojo we love UVPs. A UVP is a Unique Value Proposition. And you don’t want any old UVP, you want a winning one (check out this article on how these 15 companies use theirĀ UVP). Where do you start with creating an amazing UVP? well

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Business Mindset

How To Make Sure Your UVP Really Connects With Your Customers

In my last post I dragged you all kicking and screaming into the here and now getting into what a UVP is and 5 things to avoid when creating them. This post is going to round off your UVP so you can move forward with confidence and work on the next part of your business.

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