Every business should be able to shout out about who their ideal clients or customer avatars are…yes you do have more than one. We’ve all done the exercise. Writing down who will buy our products and how our products and services will help this one special person. What do you mean you haven’t? How do
Save One of the greatest things about having your own business, of being an entrepreneur is choosing whom you work with. No more clients chosen by your sales team or your boss. You no longer have to work with any person warm, and breathing with a pulse (although that helps ;)), you get to profile
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